Hamid Merati-Kashani

Hamid Merati-Kashani is a renowned perfumer currently working at Firmenich. Born in Germany to an Iranian father and German mother, Hamid spent his childhood in Isfahan, Iran, surrounded by fields of roses, which sparked his interest in perfumery. He considers himself “Iranian in training and German in organization,” and his upbringing has influenced his approach to his work.

Hamid is dedicated to his customers and believes in the Firmenich motto: "think of the customer". He is a natural collaborator and believes in learning from others. He believes that "a successful person is an example to follow" and he is always willing to share his knowledge and experience with those around him. Hamid is a great believer in giving back and believes that "the most important thing is to have enough on the table morning, noon and night. If you have more than you need, give it away."

Hamid's work has taken him all over the Hamid's work has taken him all over the world and he has had the opportunity to work with some of the most prestigious fragrance brands including Carolina Herrera , Jean Paul Gaultier , Valentino and Yves Saint Laurent . However, he has a special affinity for the Middle East where he believes consumers have developed their own unique olfactive culture. He says, "The Middle East has developed its own olfactive culture and that's where the customer teaches me!" Hamid is inspired by the luxury and opulence of the Middle East and believes that "everything is bigger and more beautiful" in this part of the world.

Hamid’s fragrances have become some of the most popular in the industry, with Parfums de Marly Layton , Pegasus and Percival being some of his most successful creations. Hamid believes that his success should not be taken for granted and he continues to work hard to create unique and unforgettable fragrances. He believes that his customers are his roadmap and he is constantly learning from them.

In summary, Hamid Merati-Kashani is a perfumer who is dedicated to his work and clients. He is a natural collaborator who believes in learning from others and giving back to those around him. The Middle East and the unique olfactive culture of the region inspire him.

Company: Firmenich

Web: firmenich.com