Bruno Jovanovic

Bruno Jovanovic is a French perfumer who has made a name for himself in the perfume industry. His love for perfumes began at a young age, when he was fascinated by the scents around him. After obtaining a degree in Physics and Chemistry from the Université Pierre et Marie Curie, he enrolled at the French perfume school ISIPCA, where he graduated with top honors.

Bruno spent over 20 years between New York and Paris, creating some of the world’s most celebrated fragrances for a leading perfume house. He succeeded in bridging the gap between the American dream and the myth of French perfumery. He feels intimately connected to fragrances and his work reflects his passion for perfume.

Bruno is both intellectual and artistic, inspired by artists and philosophers. He deconstructs and simplifies his ideas, searching for the essential. He also takes into account time, its effect on the maturation of raw materials and their final olfactory form. His motto is "Beauty is universal and has no concept", borrowed from Kant.

Bruno is known for his simple and clear message in perfumes that can be identified immediately. He limits the number of raw materials he uses, prefers to use fewer bases and creates fragrances that are both art and sensitivity. He has created fragrances such as Monsieur by Editions de Parfums Frédéric Malle and Dries Van Noten, among others.

Bruno's love for fragrances continues to inspire him to create scents that are modern and innovative, while maintaining the classic elegance of perfume.

Company: Firmenich

Also worked with: IFF (2001-2021)

Education: ISIPCA

Web: firmenich.com