Aurélien Guichard

Aurelien Guichard, a senior perfumer at Takasago, was born and raised in Grasse, the heart of the fragrance industry. Raised in a family business specializing in growing roses and jasmine for major perfumers, he developed a passion for perfumery at a young age. Following in the footsteps of his father, who was also a perfumer, Aurelien trained at the prestigious Givaudan Perfumery School.

After graduating, Aurelien began his career at Givaudan, working with companies such as Bond no. 9, Davidoff, Robert Piguet and niche favorite Ego Facto. His expertise and knowledge of perfumery have made him an influential figure in the industry, and his creations are known and loved worldwide.

Aurelien considers perfumery a way of life and believes that the qualities of a good perfumer include keen observation, sensitivity to others and generosity. His inspiration comes from the people he meets; he listens carefully to their stories and experiences. He believes that each of his creations reflects the respectful transmission of family knowledge that has been passed down from perfumer to perfumer for seven generations.

Recently, Aurelien took over the family business of growing roses in Grasse, continuing his family’s legacy and dedication to the fragrance industry. He has also created several fragrances for Maison JUS, including Coffeeze, Ambraser and Ultrahot. Aurelien Guichard’s contribution to the world of perfumery is a tribute to his family’s legacy, dedication and passion for creating fragrances that capture the essence of life.

In 2019, Aurelien presented his own perfume line Matiere Premiere.

Company: Takasago

Also worked with: Firmenich, Givaudan

Education: Givaudan Perfumery School

Web: takasago.com